Great news for the GameStop TV network. 4,100 stores have been installed and are actively running the in-store digital media network. The Reflect team worked closely with CBS and GameStop on what has been a smooth deployment for one of the largest in-store media networks in the world.
From the CBS press release:
Intercept studies conducted on behalf CBS and GameStop show that 91 percent of shoppers find GameStop TV “entertaining” and 88 percent also find it “informative.” Furthermore, 85 percent of GameStop shoppers say they are more likely to purchase consumer products or services promoted on GameStop TV. In addition, intercept studies confirm that advertisers experience significant increases in awareness and brand recall during advertising campaigns on GameStop TV.
Read the full press release here.
New hires expand business development for growth in enterprise software and service solutions.
Dallas, Texas – March 10, 2010 – Reflect Systems, a premier provider of digital signage and networked media solutions, today announced the addition of team members in the roles of business development, sales, and solutions management.
Bill Warren joins Reflect as President and will focus on business development and driving further growth and adoption of Reflect solutions in the market. Mr. Warren brings over thirty years of experience in executive leadership in solutions delivery in the technology and service sectors. Mr. Warren held senior-level leadership positions at Accenture, where he was an early contributor in developing the services business into the global organization it is today. He has also been instrumental in developing several media and communications and consumer fulfillment companies. Mr. Warren sits on the board of several business, academic and community organizations.
Arturo Florcruz has joined the team as Director of Sales. Mr. Florcruz has over twenty years of experience in technology sales and sales management. Mr. Florcruz has held senior level positions at Fortune 100 companies such as Ameritech and SunGuard, in addition to being instrumental in the foundation of technology companies including Ovation Communications and Raindance Communications.
Christian Jennings joins Reflect as Senior Sales Engineer and Solutions Specialist. His responsibilities will include pre-sales support for software and services, in addition to working with Reflect’s internal teams and industry partners to develop and implement a solutions-based approach to managing customer relationships. Mr. Jennings has over fifteen years of experience developing and implementing enterprise solutions with organizations, including BEA Systems and Fuego, a business procedure management provider.
“We’re excited to welcome our new team members. We believe our customers and partners will benefit greatly from these additions, and that Reflect will continue to build a reputation as a leader in our market,” said Matt Schmitt, Founder & CEO of Reflect Systems. “Bill’s successes in growing businesses and serving enterprise customers are great assets for Reflect. We look forward to leveraging his experience and his passion to position Reflect as a forerunner in the digital signage industry. Arturo and Christian bring deep experience and expertise in delivering enterprise solutions to customers and managing relationships for long term success, which will benefit our partners and clients.”
If you are attending DSE 2010 this week in Las Vegas stop by to visit Reflect at Booth #1627.
See the in-store digital merchandising POD used by DDC and Labatt. Also, we’ll be showing how to use the new “Smart Media” features for ReflectView 5 for easily targeting by geography and time for your digital signage promotions, and check out the new support for leveraging Windows 7 players as well as new options for embedded media appliances that are integrated with ReflectView.
E-mail us at info@reflectsystems.com if you’d like to set up a specific time to talk. If you won’t be at the show, let us know and we’ll find a time that works for you to talk. We can tell you about new developments from the show, what’s going on with our great partners, and what your plans are this year for digital media.
Also, follow us on twitter (http://www.twitter.com/reflectsystems).
Strong, immediate boosts in sales prompted Labatt Breweries of Canada to more than double the footprint of an in-store digital merchandising program developed and managed by veteran digital signage solutions company Digital Display and Communications (DDC) together with technology provided by Reflect Systems, Inc. Labatt will expand the number of “POD” digital signage merchandising units it has in the field to more than 500 by early 2010, based on the encouraging results of an initial rollout of 200 units that started in selected Western Canada retailers in 2009.
Reflect to demonstrate connected experiences and new capabilities of the industry-leading ReflectView solution for In-Store Media and Digital Signage.
Dallas, Texas – January 7, 2010 – Reflect Systems, a leading provider of digital media solutions to retailers, will join with Microsoft Corp. at the National Retail Federation’s Annual Convention in New York January 10-13, 2010 to show the latest in-store digital retailing solutions based on Microsoft software. Reflect Systems will demonstrate the newest capabilities of the ReflectView digital media software suite, including support for multi-touch interactivity and dynamic content using the rich graphics capabilities of Windows 7, in Microsoft booth No. 836.
ReflectView is used to power in-store digital media for leading retail brands, including Best Buy, GameStop, Target, and Verizon Wireless. Reflect Systems announced this year that total active digital displays powered by ReflectView have surpassed the 175,000 milestone. From digital signage for merchandising to interactive applications and point of service systems, ReflectView is used to ensure delivery and execution for rich media messaging in retail environments. [...]
Dallas, Texas, October 6, 2009 - Reflect Systems, a leading provider of digital media software and services, today announced the expanded reach of ReflectView digital media networks, including the milestone of 175,000 active displays in use by retailers and businesses.
The ReflectView digital media platform is used to create deeper relationships with shoppers and out-of-home audiences by providing engaging digital media experiences with compelling media content and interactive solutions. Reflect Systems’ networks engage shoppers with in-store media content, merchandising messages and advertising that serve the unique needs of retailers and their shoppers while reaching an audience of over 145 million shoppers each month. [...]