Indian Motorcycle
Meet America’s first motorcycle company. Founded in 1901, Indian Motorcycle has created iconic bikes for over 100 years. They’ve built a bright future upon their legendary past through technological innovations, partnerships, and an ever-expanding lineup of America’s best motorcycles.
Objective
Shopper
Experience
Experience
Relationship
2
Years
Years
Locations
250
Experiences
250
Challenge
Increase motorcycle consideration and sales.
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Strategy
Use digital media to tell the brand story throughout the shopper journey.
Results
Reliable network that generates shopper attention as they browse.
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