IDENTIFYING THE AUDIENCE YOUR VENUE DELIVERS
In less than fifteen minutes, our simple survey will help you identify your Audience Profile, including key demographic and psychographic characteristics of your audience that you can use to shape advertising initiatives for brands at your venue. Based on this survey we will provide you with a sample list of the types of companies most likely to advertise in your venue.
IDENTIFY COMPETITIVE POSITIONING
Want to know how your venue compares to other alternatives? Just hit the “Send to Reflect” button on your Audience Profile and we will show you how your audience compares to other advertising alternatives in your market.
DEFINE YOUR PROGRAM
Armed with an understanding of your audience, the brands likely to want to connect with them, and other advertising alternatives available to these brands and their agencies, you are ready to define your monetization program. We will visit your venue and meet with your team to gather the remaining information needed to build your monetization plan. Within a week of that visit, we’ll provide a comprehensive plan for your venue including:
- Recommended digital experiences to support media sales programs
- Go-to-market strategy and sales ramp plan
- Support requirements for experiential activations
- Proforma budgets for the first twenty-four months of your monetization program including expected ROI
From design, to creative, to execution to measurement, Reflect can provide as much or as little help as you need to build powerful, productive connections for brands that will deliver revenue for your venue. We are so committed to your success, that we start with your end in mind!
MAXIMIZE THE EFFICIENCY OF YOUR MARKETING INVESTMENTS!