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WHAT IS REFLECTVIEW

Because scalable, readable, enterprise-level content management for digital signage networks is just the beginning.

Today’s digital signage displays enable a wider range of digital experiences than ever before, for organizations, their customers, and their workforce. When it comes to managing and optimizing a digital signage network, a reliable Content Management System (CMS) is table stakes, albeit critical.

To maximize the value and minimize the cost to support and maintain your digital signage network, you need more than the ability to upload, store, transmit, and manage the content in your library.

To deliver the experiences customers want and the performance the enterprise demands, you need a digital signage content management system that provides highly flexible:

  • CONTENT MANAGEMENT
  • DEVICE MANAGEMENT
  • NETWORK OPTIMIZATION
  • INTEGRATION SUPPORT
  • APPLICATIONS SUPPORT
  • REPORTING

Developed by our in-house team and proven effective for more than 15 years, ReflectView™ Digital Signage Platform helps you create and manage digital experiences that keep people coming back for more. Today, ReflectView powers more than 400,000 experiences for some of the most admired brands in retail, healthcare, banking, and entertainment.

WHY A DIGITAL SIGNAGE PLATFORM

Today's digital signage networks need more than just a CMS

Digital Signage

The heart and soul of a digital signage network aren’t screens and media players, but its software platform. While many think of this software as the CMS, basic content management is only one function you need from your software.

Of course, you need the ability to flexibly schedule content for each device and each audience. You also need to monitor and maintain the health of your devices and optimize use of your network bandwidth. You need the ability to integrate with existing enterprise systems, diverse content sources, and third-party solutions. You need to facilitate your team’s building truly unique, interactive applications to thoroughly engage your audience. And you need insights to make better decisions and optimize overall performance.

ReflectView isn’t “just another digital signage CMS.” It is a flexible, scalable, and comprehensive Digital Signage Platform that provides all these capabilities and more.

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WHO IT'S FOR

For enterprises serious about digital signage performance

Managing the content, scheduling, and devices for a digital signage network can be challenging when dealing with a dozen signs in a single location for a single purpose. But leveraging the power of digital signage across hundreds of screens in multiple departments and multiple locations and for multiple purposes—from creating unique customer experiences to corporate communications to employee education and training—requires a lot of content, not to mention the talents and resources of different team members.

The ReflectView™ Digital Signage Platform provides a single integrated platform that scales for any size enterprise. It enables content creators, managers, and directors to create, store, and manage massive amounts of content. Digital marketing team members can organize, schedule, and deploy the content into campaigns for different goals and venues on different schedules. And your IT and DevOps team can use it to monitor the status and health of all your digital signage devices. And then your marketing team can leverage ReflectView's comprehensive reporting to determine the effectiveness of your campaigns and refine and optimize them, all within the same software.

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KEY BENEFITS

Content management

CONTENT MANAGEMENT

Table stakes for any digital signage platform are not to be overlooked. Not only will you need the ability to upload, store, transmit, and manage the content in your library, the CMS must provide the flexibility to meet all your scheduling needs now and in the future.

Device management

DEVICE MANAGEMENT

A digital signage network won’t provide much value when devices are offline. An effective platform will allow you to monitor device health and even address a wide range of issues remotely, saving you time and costly site visits.

 

Network optimization

NETWORK OPTIMIZATION

Even now, most retail locations do not have unlimited bandwidth to share between the digital signage network and your mission-critical systems, like the POS. That’s why intelligent content delivery, hours of operation, and remote configuration updates are essential to keeping things running smoothly.

Integration Support

INTEGRATION SUPPORT

Modern digital signage networks don’t exist in a vacuum. Integrations with content sources, back-office systems, third-party analytics, and experience solutions can dramatically enhance the value of your network. Selecting the right platform can be the difference between a marginally useful network and a marketing power tool.

Application Support

APPLICATIONS SUPPORT

Interactivity is quickly becoming the expectation for digital signage networks. From interactive wayfinding to self-serve kiosks, HTML applications can deliver the interactivity that will engage your audience and keep them coming back for more.

Reporting

REPORTING

Data leads to insights and insights into better decisions. As the digital signage network continues to evolve, you want to ensure you have all the reporting capabilities necessary to optimize performance.

CAPABILITIES

ReflectView is packed with hundreds of capabilities to help maximize the value of your digital signage network and minimize the cost to support and maintain it. Here are just a few of the capabilities that will help you manage content to deliver great experiences as efficiently as possible:

THEMES

allow you to combine a variety of content types such as video, live streams, text, images, and websites and trigger them to create unique and engaging content layouts. ReflectView’s flexible tools let you adjust the size, position, and content layering to create the perfect experience.

LOCALE SEGMENTATION

lets you classify specific experiences and/or locations, allowing you to create complex scheduling rules in advance. It also makes creating and applying rules—such as content inclusion or exclusions—simple, making complex scheduling significantly more efficient.

CONTENT MIGRATION

tools allow content to be created in one staging environment then migrated to another environment without reprogramming any information, such as metadata or rules—speeding time to production and reducing costs of managing complex networks.

COMMUNICATIONS & CHANNEL STATUS REPORTING

provides a visual display of the status of every media player endpoint including services running on these devices and allows you to sort or group devices based on status for easy diagnostic reviews. It includes unique identifiers to make it easy to find critical information at a glance.

CONTENT DISTRIBUTOR

can be used in locations with multiple experiences to reduce the bandwidth consumption on the network. Rather than having each media player download content as needed, the distributor will download content once for all players and then distribute it as needed over the internal network.

DAYPARTING

lets you create custom tags for specific content and then use those tags to determine what content is played within which experiences and on which screens. Content can also be sorted or searched by these tags, making it easier to find groups of related content.

CONTENT TAGGING

lets you create custom tags for specific content and then use those tags to determine what content is played within which experiences and on which screens. Content can also be sorted or searched by these tags, making it easier to find groups of related content.

SMART ITEMS

help you keep content fresh automatically and with less effort. Content can be played sequentially as scheduled, shuffled randomly, limited so that it isn’t overplayed, or played based on metadata location classification. It even allows playing live video from numerous sources, as well as dynamically adding advertisements to your playlists.

CHANNEL MANAGEMENT

allows you to name channels based on your business requirements. Channels can also be mapped so that different content can be presented simultaneously on a single display. In addition, channel tags and rules allow for the faster and easier assignment of content including bulk management of channels, essential for large-scale networks.

REMOTE DEVICE MANAGEMENT

supports easy upgrades and allows devices to be named and associated with specific configurations that will allow more efficient updates and changes.

LIKE WHAT YOU SEE?

If you’re ready to enhance your customer engagement, tell us more information about your company or solutions you’re looking for. We’re here to help.

GOT A SUPPORT QUESTION?
EMAIL US AT SUPPORT@REFLECTSYSTEMS.COM