Reflect wins an Elevate award at ICX

The Interactive Customer Experience (ICX) Summit is the leading annual conference expo devoted to showcasing the innovative ways technology can be used to create transcendent customer experiences.

Reflect was thrilled to win an Elevate Award for Best ICX Deployment: Retail for Polaris: The Retail Experience. The Awards ceremony and dinner party were held in conjunction with the ICX Summit.

Today’s shoppers love digital. They notice it, remember it, and are influenced by it.  In a study initiated by Deloitte, the percentage of in-store sales influenced by digital grew from 14% to 36% to 49% respectively in 2014, 2015, and 2016, with a projection of 90% or more by the year 2020.

Digital Signage Expo (DSE), is the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology, and digital communications networks. There were definitely some great success stories at this year’s show. Reflect was on hand with some noticeably impressive digital signage technology.

Doctor and patient

Did you know that healthcare is one of the leading emerging industries for digital signage adoption? From hospitals to urgent care facilities, digital signage is now a channel to communicate and influence its viewers. It can educate patients and caregivers or direct visitors toward the coffee shop.

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In technology, solutions are always evolving, keeping consumers and audiences on the edge of their seats, waiting for “what’s next” to be revealed. Stakeholders, experts and users of digital signage take heart—the 2018 Digital Signage Expo (DSE) is rapidly approaching! It’s a show that no one in the industry should miss, and Reflect is excited to be a part of this landmark event.

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We all know technology inside of retail is progressing at light speed, but what about our content? The truth is that digital content is also evolving. It’s getting smarter, adapting based on shopper makeup and behavior. Let’s review trends in dynamic content and how BIG BROTHER is helping us improve the customer experience. 

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